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Knock, knock
Who’s there?
Banana.
Banana who?
Knock, knock
Who’s there?
Orange.
Orange who?
Orange you glad Ceria beers have less alcohol than a ripe banana?
At Ceria Brewing Company we are proud to create great tasting, alcohol free craft beers. Beers that don’t get you buzzed or drunk. Beers that don’t result in a hangover the next morning. Beers without the added calories from alcohol!
But what are non-alcoholic beers and are they really non-alcoholic?
The Alcohol and Tobacco Tax and Trade Bureau (TTB) is an agency of the United States Department of the Treasury, which regulates and collects taxes on trade and imports of alcohol, tobacco, and firearms within the United States. According to the TTB, any malt beverage containing less than 0.5% alcohol by volume (ABV) is considered non-alcoholic and is called a “non-alcoholic malt beverage” or a "near beer"(1). Therefore, non-alcoholic beers sold in the U.S. must not contain 0.5% ABV or more. In other words, a 12 ounce can of non-alcoholic beer may only contain up to 0.06 ounces of alcohol. This doesn’t sound like a lot of alcohol, and it really isn’t. In fact, a lot of foods we eat every day contain trace amounts of alcohol.
Alcohol in my Food?
Alcohol is present in foods whenever the food’s natural or added yeasts convert sugars into ethanol (alcohol) and carbon dioxide via natural fermentation. Some examples of foods with traces of alcohol include breads, which can contain up to 1.28% ABV and ripe fruits, which can contain up to 0.4% ABV; as well as vinegars, fruit juices, yoghurts, mustards and ethanol-based extracts(2). Soy sauce is a fermented product and contains up to 2% ABV(3). Even though these amounts of alcohol are detectable, they are not enough for one to become impaired, and while more people are beginning to shy away from alcohol in their beer, they could actually be exposed to small amounts of alcohol while eating or drinking everyday foods and beverages.
Ceria’s Beers are 0.00% ABV
While many people enjoy the great taste of alcoholic or non-alcoholic craft beers, some consumers prefer absolutely ZERO alcohol in their beer. And for those folks, Ceria is the answer. The TTB considers beers containing no alcohol “alcohol free”. Ceria’s beers contain 0.00% alcohol – less than a ripe banana – without sacrificing the great taste of a craft beer. So next time you want to sit back and enjoy a cold one, without a trace of alcohol and without the added calories, pop open a Grainwave alcohol-free Belgian-style White Ale or an Indiewave alcohol-free IPA! Cheers!
Sources
(1) TTB 27 CFR § 7.71 – “Alcoholic content”
(2) “Estimates of Ethanol Exposure in Children from Food not Labeled as Alcohol-Containing”